Tech giant Apple is, is rumored to be exploring a price decrease for the iPhone 15 that would apply to both the standard model and the Plus model.
As per Macworld reports have revealed that demand for the iPhone 14 Pro and Pro Max was significantly more than anticipated, but demand for the iPhone 14 base model was significantly lower, notably for the iPhone 14 Plus.
The iPhone 14 Plus has a starting price of $899, but the iPhone 14 Pro Max has the same screen size and costs just $200 more. It also has a number of unique features, including a telephoto camera, a stainless-steel body, and a ProMotion display and Dynamic Island.
It is “very likely,” as stated in the article, that Apple will reduce the price of the iPhone 15 Plus, according to a post made by yeux1122 on Naver (translation).
Furthermore, if the price were reduced to $849 or $799, the smaller 6.1-inch model, which currently begins at $799, would also be impacted.
Apple effectively upped the price of the iPhone 14 by deleting the tiny model that was sold for $699, which may have impacted the company’s ability to sell the device.
Based on the report, it is not apparent whether Apple is considering a price decrease for the iPhone 14 Plus at this time.
In the meantime, the iPhone 15 Ultra is likely going to come with a starting price of $1,299, which is a big rise from the starting price of the iPhone 14 Pro Max, which was $1,099.
According to Gizmochina, the higher price is due to the increasing costs associated with production, the necessity of maintaining profit margins, and the incorporation of higher quality components such as titanium into the chassis.
